COQUITLAM COLLEGE  Established 1982

High Quality Private Education
COQUITLAM COLLEGE
High Quality Private Education
 Office:  (604) 939-6633
DLI# O19244321962






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Flexible Programs

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CMNS 223

Advertising as Social Communication


Details
Classes
Instructors

Format:

Lecture

Credits:

3

Prerequisites:

None, but CMNS 110 or CMNS 130 recommended.

Description:

This course is an introduction to advertising from a critical perspective. Students will explore the history of advertising to show how it has come to occupy a privileged position in contemporary culture. Students will also investigate the relations of the advertising agency to the media, to the state and especially to its target audiences. Some issues that will be considered include: advertising?s play with meaning, media literacy, the ethics of advertising, social marketing, political advertising, gender and race representation, and consumer resistance.


Class Semester Day Time Rm Type Instructor
CMNS 223 Spring 2016 T
TH
12:50pm to 2:20pm
12:50pm to 2:20pm
TBA
TBA
Lecture Kim, Grace
CMNS 223 Summer 2016 T
TH
12:55pm to 2:40pm
12:55pm to 2:40pm
101
101
Lecture Kim, Grace
CMNS 223 Fall 2016 T
TH
2:25pm to 3:55pm
2:25pm to 3:55pm
101
101
Lecture Kim, Grace
CMNS 223 Spring 2017 T
TH
2:25pm to 3:50pm
2:25pm to 3:50pm
101
101
Lecture Kim, Grace
CMNS 223 Summer 2017 T
TH
12:55pm to 2:35pm
12:55pm to 2:35pm
101
101
Lecture Kim, Grace

  Speak to a Counsellor:

Linda Bao Joie Marin

To speak directly to an academic counsellor in English or Chinese, call Monday to Friday:

  • 9:00 am to 4:00 pm (Vancouver time)
    (604) 939-6633
  • 4:00 pm to 9:00 pm (Vancouver time)
    (778) 895-5323